In addition to ESPN, this years WNBA games are being broadcast on Amazon Prime Video for the first time. According to Statista, the average TV viewers of the WNBA regular season in 2016 was 224,000 and grew to 246,000 in 2019. As a Premium user you get access to the detailed source references and background information about this statistic. As soon as this statistic is updated, you will immediately be notified via e-mail. The showdown between UConn and Baylor in the Elite Eight round was the most-watched NCAA Tournament game in 10 years, excluding Final Four matchups. In essence Black males are the main supporters of the WNBA, yet Layshia Clarendon decided to focus her anger towards them. The WNBA also welcomed Google as its newest WNBA Changemaker, joining AT&T, Deloitte and Nike and the tech company sponsored 25 games on ESPN as part of the partnership. The four-game Sky-Mercury WNBA Finals averaged 548,000 viewers across ABC, ESPN and ESPN2, marking the largest audience for the event since the five-game Lynx-Sparks series in 2017 (559K). The St. Louis Blues are averaging 3.05 goals per game, 3.64 goals against per game, 20.7% on the power play, and 76.7% on the penalty kill. I cover women's sports and the intersection of sports & society. "Level of interest in WNBA in the United States as of May 2022, by gender." WNBA's ESPN viewership up 74% after five games of 2021 season Women's basketball league averaging 357,000 viewers across ABC, ESPN and ESPN2. New York Liberty (No. G Games Played. NBA players receive around 50% of shared revenue within their league, whereas we receive around 20%.. However, the average viewership for the finals increased 15 per cent to 440,000. The WNBA is being searched more on Google in the past 5 years than the prior 15, indicating increased awareness. In terms of how team attendance was trending prior to the pandemic, the Chicago Sky, Dallas Wings, and Los Angeles Sparks had regular season attendance averages that were trending up over the previous three years (2017, 2018, 2019). ESPN said the WNBA league attracted 417,000 total viewers for Game 4 of the WNBA Finals on Sunday between the Chicago Sky and Phoenix Mercury. That means they have an opportunity to keep growing, and are popular online where those fans who do not tune in live. The 2021 WNBA regular season averaged 306,000 viewers, up 49 percent compared to 2020 and 24 percent to 2019, ESPN announced Thursday. Despite being virtual as opposed to broadcast live from Nike Headquarters in New York City they are the two most-viewed WNBA Drafts in nearly 20 years. The game took place on a weekday on ESPN (rather than ESPN2) and had no football or NBA competition. Sky guard Kahleah Copper won the 2021 Finals MVP after averaging 17 points and 5.5 rebounds in the series. In addition, the league teamed up with Dapper Labs, the company behind NBA Top Shot and the Flow blockchain, to launch the first WNBA NFTs. Copyright 2023 Deseret News Publishing Company. August 17, 2022, League Sets Social, Digital and Merchandising Records , In Their Final Seasons, Sylvia Fowles First Player to Record 4,000 Rebounds in a Career; Sue Bird Records 1,000 Three-Pointers Made , The 2022 WNBA Playoffs Presented by Google Tips Off Wednesday, Aug. 17. The WNBA averaged 413,000 viewers in that year. The 2022 No. And the Las Vegas Aces, Connecticut Sun, Seattle Storm, Washington Mystics, New York Liberty, and Atlanta Dream all were on a decline. According to the WNBA, this is the most watched season since 2008. ", Morning Consult, Level of interest in WNBA in the United States as of May 2022, by gender Statista, https://www.statista.com/statistics/1108312/women-national-basketball-association-interest-gender/ (last visited March 05, 2023), Level of interest in WNBA in the United States as of May 2022, by gender [Graph], Morning Consult, May 26, 2022. Zoomph data shows the WNBA has a fan base that is nearly two times more female than average, which could mean more purchasing power than more male-centered sports, a strong sign for advertising. Moreover, as pundits debate whether a severely depressed sports viewership landscape is that way in part because of increased athlete activism, the WNBA perhaps more than any other league used the platform of its games to organize political and social movements among fans and viewers, and did not suffer. At a time when sports continue to shed live viewers, the WNBAs numbers this year shows they still have not hit their ceiling. The Washington Capitals are averaging 3.02 goals per game, 2.97 goals against per game, 20.9% on the power play, and 82.4% on the penalty kill. That parts crazy to me. The result was the second-best viewership of the entire season, with 579,000 fans tuning in. "It's so interesting, . The champion Chicago Sky sold out both of their home games during the Finals and ticket . Teams averaged more made three-point field goals (7.7) than in any prior season propelling teams to average 82.3 points per game, the third-highest figure in league history. AT&T WNBA 2022 All-Star Game became the most viewed All-Star Game in 6 years, averaging 734,000 viewers, up 53 percent over last years event. . It was the most watched Finals series since 2017. How do you get that bias out of that valuation model? The 2021 NBA Playoffs overall (inclusive of Finals) averaged 4.25 million viewers across ABC, ESPN and TNT, up 35% vs. the 2020 postseason. The St. Louis Blues are 27-29-5 this season after they defeated the San Jose Sharks by a score of 6-3 in their last game. Well explore average WNBA attendance, and share attendance results by team. In that year, the WNBA averaged 413,000 viewers. During opening weekend in 2021, WNBA viewership soared 25% versus the prior year. WNBA fans are between 2 to 6.6 times more likely than an average sports fan to be interested in politics and especially womens rights, said Niky Scott, a customer success manager at Zoomph. She listed a few more stats that she said she loved, including a record 83.1 points per game and a 30% increase in cross-platform action for social media posts. Just two weeks later and five games in, WNBA ratings climbed even higher to 74% year over year growth. viewership dropped roughly 50 percent . The third and fourth seeds the No. By this date in 2019, 15 college football games averaged at least a 3.0 ratings. As a Premium user you get access to the detailed source references and background information about this statistic. Get this delivered to your inbox, and more info about our products and services. The NBA has 30 teams, the WNBA 12. And Game 2 of that series averaged 1.2 million viewers on ABC. This season included 11 windows on broadcast television (ABC + CBS), the league's most in a season since at least two decades (NBC carried 10 in 2001 and 2002). The league started the 25thseason by introducing its new official game ball by Wilson Sporting Goods through a new multiyear global partnership. All 17. Global Business and Financial News, Stock Quotes, and Market Data and Analysis. And the new-age distributed sports network and brand, Overtime, reported that in 2021, OT WBB, their TikTok handle focused on womens basketball was in the top 25 of all sports media accounts on TikTok. A hockey podcast that doesn't talk about last night's scores. The top two seeds the No. WNBA 2021 commercial guide: Every franchise, every sponsor, all the major TV deals. You can only download this statistic as a Premium user. Add in the leagues partnership with CBS Sports Network as well as Facebook and Twitter, and nearly every game was televised for a national audience in 2020. Game 2 (Oct. 13, ESPN) became the most-viewed Game 2 since 2003 and the most-viewed Finals game since 2017s Game 5. Discover WNBA viewership by year According to Statista, the average TV viewers of the WNBA regular season in 2016 was 224,000 and grew to 246,000 in 2019. And the 2021 WNBA Finals winners, the Chicago Sky, sold more merchandise on Fanatics since their WNBA title win over just two days than any other prior WNBA champ has sold in the first 30 days following a title victory. That likely gives the WNBA a roadmap forward and helps create a proof of concept for a league that is engaged politically and socially while remaining popular among sports fans. While the NBA had higher viewership numbers last summer, 68% of our fans watched the NBA versus 82% of them watching a regular-season WNBA game. Black History Month: Emerging Leaders | Renee Montgomery: An Owner with a Players Perspective, WNBA Draft 2023 Presented By State Farm To Be Held On April 10th. statistic alerts) please log in with your personal account. "Level of Interest in Wnba in The United States as of May 2022, by Gender. Use Ask Statista Research Service, The source phrased the question as, "In general, would you describe yourself as an avid fan, a casual fan or not a fan of each of the following? Learn more about how Statista can support your business. Digging into just the ESPN family of networks, regular season games broadcast or streamed averaged 306,000 viewers per game in 2021. Draft coverage peaked at about 463,000 viewers. And average league-wide attendance tends to be heaviest in August each year. (Photo by Julio Aguilar/Getty Images), Ackerman, right, after the Mercury chose her as the No. Opinions expressed by Forbes Contributors are their own. Numbers were significantly impacted by the pandemic this year, as many teams only allowed severely limited attendance until after the Olympic break. The WNBAs problem is simple: It doesnt generate the interest or the revenue to support a pay structure anywhere close to what the mens game can offer. ESPN added 13 games to their 2020 broadcast slate after their opening weekend broadcast was up. It might not be fair, but it is reality. Super Bowl averages 113 million viewers, 3rd-most watched in history The Kansas City Chiefs' 38-35 win over the Philadelphia Eagles in the Super Bowl LVII is on pace to become the third most-watched [] The network said Game 3 was the most-watched, with an average of 524,000 viewers. Half of that 66% are Black males despite the fact that black men make up around 7% of the US population as a whole. How about how many people were willing to leave the comfort of their homes and hit the arena? The showdown between UConn and Baylor in the Elite Eight round was themost-watched NCAA Tournament game in 10 years, excluding Final Four matchups, reported Forbes. The league headed into the 26th season by announcing its $75 million capital raise to fuel investment in the long-term transformation of the league. The 2022 Women's National Basketball Association (WNBA) regular season games were watched by an average of 379 thousand viewers across ESPN, ESPN2, and ABC. A Division of NBCUniversal. (Photo by Julio Aguilar/Getty Images), television ratings were down 16 percent in the regular season, organize political and social movements among fans and viewers. WNBA Viewership of 2020 WNBA Finals up 15 percent from 2019 In a time when many of America's major professional sports leagues are struggling to maintain their usual viewership, the 2020. Currently, you are using a shared account. The highest average was the Phoenix Mercury with 5,849 and the lowest was the Los Angeles Sparks with 1,144. Morning Consult. Each of Wilson, Stewart and Bird generated more than $600,000 in social value this season, in large part because they were some of the most active athletes on the platform when it came to sharing content from other brands and personalities. If you are an admin, please authenticate by logging in again. Los Angeles is the driving force behind MLB ratings this October, so the Dodgers advancing would. WNBA Stats and History Statistics, scores, and history for the Women's National Basketball Association. The WNBA also welcomed Google as its newest WNBA Changemaker, joining AT&T, Deloitte and Nike. Then you can access your favorite statistics via the star in the header. All year, league executives were gratified that ESPN agreed to increase its investment in the league and air a record 37 games across its networks, about three times its typical WNBA slate. Saturdays inaugural fixture on the streaming service saw the Atlanta Dream secure a thrilling 90-87 win over the New York Liberty in overtime. @megsterr. July's All-Star Game averaged 734,000 viewers, a 53% increase.. The drop of the new jerseys yielded over 69 million impressions on drop day.
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